Rodolfo is the co-founder and CEO of aliada.mx. Aliada is a fast growing cleaning marketplace that enables the more than 2 million domestic cleaners that operate informally in Mexico to find clients near their home, increase their income and quality of life. He drives the company vision, strategy and growth.
Under Rodolfo’s leadership, Aliada has grown 25% month on month, raised over $1,000,000 USD in VC capital, connected over 45,000 services, help triple the income of more than 300 women that used to work informally and now operate with their own bank account and participate in the formal economy.
Aliada has the purpose to create the opportunities to change lives and Rodolfo is a firm believer that thanks to Sharing Economy startups, we can eradicate poverty in Mexico in this generation.
In 2015 he was awarded the Gifted Citizen acknowledgment and later that year, was selected as an Endeavor Entrepreneur in the 2015 International selection panel.
Before discovering his calling as an Entrepreneur, Rodolfo used to work as a lawyer and received his Bachelor of Laws by the ITAM School of Law in Mexico City. He was a volunteer in Africa in the summer of 2007 and it was here where he first heard his calling to help the most under privileged families in this planet.
He was born in Guadalajara, Mexico on August 26 of 1988. He is currently 28 years old.