An Internet entrepreneur, investor and advisor, Lynne’s interest and passion for tech startups comes from both hands-on technical knowledge and high growth marketing/customer acquisition experience. Bilingual and bi-cultural, Lynne has cultivated a unique specialty in working with Mexico businesses and governmental entities in effectively communicating with U.S.-based counterparts and clients.
After a successful career as a Vice President of Merrill Lynch, Lynne relocated to Mexico in the early 1990s. She opened her own marketing company with clients in the U.S. and Mexico, including Mexico’s Secretary of Tourism, and DINE, master-developer of Punta Mita. Beginning in 1994, Lynne was an early participant in the Internet industry, developing business applications as a partner in Dot.Com Marketing (Chicago, IL), which was named one of the top 20 Web Developers in 1996. She also wrote about new technologies for an audience of professionals, as editor of e-com magazine, a publication focus on Internet-based enterprise technologies, where she had an early window into the current reality of distributed, cloud-based software as services with mobile delivery modules. She is a graduate of University of Florida, with a degree in Economics, and later completing executive education programs at Wharton.
Lynne lives in Punta Mita, Mexico, where she enjoys her ideal lifestyle of startups and surfing. During all stages of her professional life, Lynne has been dedicated to community service, and currently devotes time working with PEACE and the Punta de Mita Foundation. Lynne knows Mexico intimately, and is an avid reader and writer. She has authored or co-authored nine books about Mexico, including the best-selling series of Frommer’s and Dummy’s guidebooks, and has contributed to major U.S. publications, writing about Mexico. In 2000, Lynne was awarded the Pluma de Plata by the Mexican Government (SECTUR).