An innovative serial entrepreneur, Ari S. Goldberg brings a multi-faceted expertise in marketing, strategy, pop-culture, consumer behavior, and business development. Goldberg was the Founder and CEO of StyleCaster (acquired by SheKnows, 2014), Co-Founder of Sociocast (acquired by Aol, 2015) and Founding Member of Qwiki (acquired by Yahoo, 2014). As CEO of StyleCaster Media Group he was responsible for all aspects of the company’s business operations and development.
Prior to launching StyleCaster in 2007, Goldberg served as Vice President of Strategy and Business Development for LeBron James and LRMR Marketing. During this time, Goldberg worked closely with some of the world’s best-known brand equities, among them Nike, Coca- Cola, Wrigley’s and Microsoft. Prior to LRMR, Goldberg was the Director of Business Development for Steve Stoute at Translation Consultation + Brand Imaging. The firm (acquired by Interpublic Group) combines pop culture and strategic brand positioning to connect Fortune 500 companies to the mindsets of young adults.
In addition to StyleCaster, he has been instrumental in starting a number of successful new ventures. Goldberg holds degrees in both economics and political science from New York University, as well as a master’s degree in sports business from New York University. He currently resides in New York City.